Antiperspirant & deodorants are personal hygiene products designed to control or enhance sweating and body odor. Antiperspirant controls sweat and body odor by preventing sweat from reaching the skin surface and then by reducing the bacteria that cause body odor, whereas deodorants only contain antimicrobial agents to prevent body odor. The global antiperspirant & deodorant market reached a market valuation of USD XX.X Billion in 2018 and is estimated to grow at a CAGR of XX.X% during the forecast period, i.e., 2019-2024.

Market Insights

Growth Drivers – Antiperspirant & Deodorant Market

Growing Concern for Hygiene

Rising concern among consumers regarding personal hygiene has escalated the demand for personal care products such as antiperspirant and deodorants across the globe. In the modern world, people are compassionate with their appearance in public and are purchasing bundles of personal hygiene care products to avoid any negative appearance in front of others. The market is filled with many antiperspirant and deodorants, and these products have become an inseparable part of a consumer’s daily life.

Rising Disposable Income

Consumers are getting financially stronger with time and are spending a significant amount of their income on personal items such as clothes, cosmetics, deodorants, and others. Owing to active advertisement & commercials waves, consumers started believing that the antiperspirant and deodorants are something necessity to someone’s daily routine. Today, almost every consumer is purchasing antiperspirant and deodorants to enhance their public appearance. Further, this rising disposable income is anticipated to enhance the growth of global antiperspirant & deodorant market in coming years.

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Barriers – Antiperspirant & deodorant Market

In the modern era, where the majority of the world population has widely adopted antiperspirant and deodorants, there are still some people who are avoiding such products due to concerns related to the toxicity of chemicals present in antiperspirant and deodorant market.

Market Trends – Antiperspirant & deodorant Market

Significant Spending on Marketing & Advertisements

The marketing & advertisements have been the major drivers for the growth of global antiperspirant & deodorant market since the beginning. The influential marketing & advertising strategies convinced the public they needed deodorant and antiperspirant to be attractive. Deodorant and antiperspirant manufacturers are spending significant capital on these products to attract consumer footfalls.

Segmentation Analysis

The antiperspirant & deodorant market is segmented in different categories including by type, by nature, by demography, and by distribution channel. The market is segmented by type into aerosol, roll-on, gel, solid & crystal and others. Among this segment, the aerosol is expected to capture significant shares of the market in 2018. Global aerosol segment was totaled at USD XXX.X billion in 2018 and is projected to reach USD XXX.X billion in 2024 at a CAGR of XX.X% from 2019 to 2024. Moreover, based on the demography, the antiperspirant & deodorant market is further sub-segmented into male, female and unisex. Among which male segment is about to register a remarkable growth rate in upcoming years. The report is further breakdown into two more sections including by nature (scented and unscented) and by distribution channels (online stores and offline stores).

Geographical Analysis

Regionally, the report offers an analysis of North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. When it comes to antiperspirant & deodorant market, Europe is the leader in antiperspirant & deodorant market. The Europe region has acquired significant market shares and is poised to continue its dominance in the coming years.

Competitive Analysis

The report also covers detailed competitive analysis of major market players of the global antiperspirant & deodorant market, such as Procter & Gamble, Unilever, Colgate-Palmolive, Beiersdorf, Avon, Henkel, Adidas, CavinKare, Estee Lauder, L'Oréal S.A. and other major & notable players. Competitive landscape analysis provides detailed strategic analysis of the company’s business and performance such as financial information, revenue breakup by business segment and by geography, SWOT Analysis, key facts, company overview, business strategy, key product offerings, marketing and distribution strategies, new product development, recent news (acquisition, expansion, technology development, research & development and other market activities).

Segmentation

By Type

- Aerosol

- Roll-On

- Gel

- Solid & Crystal

- Others

By Nature

- Scented

- Unscented

By Demography

- Men

- Women

- Unisex

By Distribution Channel:

- Online Stores

- Offline Stores

By Geography

- North America (U.S. & Canada)

- Europe (Germany, United Kingdom, France, Italy, Spain, Russia and Rest of Europe)

- Asia Pacific (China, India, Japan, South Korea, Indonesia, Taiwan, Australia, New Zealand and Rest of Asia Pacific)

- Latin America (Brazil, Mexico, Argentina and Rest of Latin America)

- Middle East & Africa (GCC, North Africa, South Africa and Rest of Middle East & Africa)

Competitive Landscape

The report profiles various major market players such as

Procter & Gamble
Unilever
Colgate-Palmolive
Beiersdorf
Avon
Henkel
Adidas
CavinKare
Estee Lauder
L'Oréal S.A.
Other Major & Niche Players

The study also provides a company’s positioning and market share in antiperspirant & deodorant market.

Timeline Considered for Analysis:

- 2018: Base Year

- 2019: Estimated Year

- 2019 to 2024: Forecast Period

Research Scope and Deliverables

Overview & Executive Summary

Market Drivers, Trends, Challenges and Opportunities

Market Size and Forecast Projections

Macroeconomic Indicators of Various Countries Impacting the Growth of the Market

Extensive Coverage of Industry Players including Recent Product Launches and Market Activities

Porter’s Five Force Analysis

Market Segmentation Analysis:

Industry report analyzes the global antiperspirant & deodorant market by the following segments:

- Type

- Nature

- Demography

- Distribution Channel

Customization: We also offers customization’s in the industry report as per the company’s specific needs.

Key Questions Answered in the Global Antiperspirant & Deodorant Industry Report

What is the overall market size in 2018? What will be the market growth during the forecast period i.e. 2019-2024?
Which region would have high demand for product in the upcoming years?
What are the factors driving the growth of the market?
Which sub-market will make the most significant contribution to the market?
What are the market opportunities for existing and entry-level players?
What are various long-term and short-term strategies adopted by the market players?

Research Methodology

Market Definition and List of Abbreviations

1. Executive Summary
2. Growth Drivers & Issues in Global Antiperspirant & Deodorant Market
2.1. North America
2.2. Europe
2.3. Asia Pacific
2.4. Europe
2.5. Middle East & Africa

3. Global Antiperspirant & Deodorant Market Trends
4. Opportunities in Global Antiperspirant & Deodorant Market
5. Recent Industry Activities, 2018
6. Porter's Five Forces Analysis
7. Macro-Economic Trends
8. PEST Analysis
9. Market Value Chain and Supply Chain Analysis
10. Global Antiperspirant & Deodorant Market Value (USD Million), 2018-2024

11. Global Antiperspirant & Deodorant Market Segmentation Analysis, By Type
11.1. Introduction
11.2. Market Attractiveness, By Type
11.3. BPS Analysis, By Type
11.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
11.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
11.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
11.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
11.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

12. Global Antiperspirant & Deodorant Market Segmentation Analysis, By Nature
12.1. Introduction
12.2. Market Attractiveness, By Nature
12.3. BPS Analysis, By Nature
12.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
12.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

13. Global Antiperspirant & Deodorant Market Segmentation Analysis, By Demography
13.1. Introduction
13.2. Market Attractiveness, By Demography
13.3. BPS Analysis, By Demography
13.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
13.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
13.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

14. Global Antiperspirant & Deodorant Market Segmentation Analysis, By Distribution Channel
14.1. Introduction
14.2. Market Attractiveness, By Distribution Channel
14.3. BPS Analysis, By Distribution Channel
14.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
14.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

15. Geographical Analysis
15.1. Introduction

15.2. North America Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.1. By Type
15.2.1.1. Introduction
15.2.1.2. Market Attractiveness, By Type
15.2.1.3. BPS Analysis, By Type
15.2.1.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.1.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.1.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.1.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.1.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.2. By Nature
15.2.2.1. Introduction
15.2.2.2. Market Attractiveness, By Nature
15.2.2.3. BPS Analysis, By Nature
15.2.2.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.2.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.3. By Demography
15.2.3.1. Introduction
15.2.3.2. Market Attractiveness, By Demography
15.2.3.3. BPS Analysis, By Demography
15.2.3.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.3.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.3.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.4. By Distribution Channel
15.2.4.1. Introduction
15.2.4.2. Market Attractiveness, By Distribution Channel
15.2.4.3. BPS Analysis, By Distribution Channel
15.2.4.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.4.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.5. By Country
15.2.5.1. Market Attractiveness, By Country
15.2.5.2. BPS Analysis, By Country
15.2.5.3. U.S. Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.2.5.4. Canada Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3. Europe Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.1. By Type
15.3.1.1. Introduction
15.3.1.2. Market Attractiveness, By Type
15.3.1.3. BPS Analysis, By Type
15.3.1.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.1.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.1.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.1.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.1.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.2. By Nature
15.3.2.1. Introduction
15.3.2.2. Market Attractiveness, By Nature
15.3.2.3. BPS Analysis, By Nature
15.3.2.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.2.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.3. By Demography
15.3.3.1. Introduction
15.3.3.2. Market Attractiveness, By Demography
15.3.3.3. BPS Analysis, By Demography
15.3.3.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.3.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.3.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.4. By Distribution Channel
15.3.4.1. Introduction
15.3.4.2. Market Attractiveness, By Distribution Channel
15.3.4.3. BPS Analysis, By Distribution Channel
15.3.4.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.4.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5. By Country
15.3.5.1. Market Attractiveness, By Country
15.3.5.2. BPS Analysis, By Country
15.3.5.3. Germany Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.4. United Kingdom Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.5. France Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.6. Italy Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.7. Spain Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.8. Russia Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.3.5.9. Rest of Europe Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

15.4. Asia Pacific Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.1. By Type
15.4.1.1. Introduction
15.4.1.2. Market Attractiveness, By Type
15.4.1.3. BPS Analysis, By Type
15.4.1.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.1.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.1.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.1.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.1.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.2. By Nature
15.4.2.1. Introduction
15.4.2.2. Market Attractiveness, By Nature
15.4.2.3. BPS Analysis, By Nature
15.4.2.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.2.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.3. By Demography
15.4.3.1. Introduction
15.4.3.2. Market Attractiveness, By Demography
15.4.3.3. BPS Analysis, By Demography
15.4.3.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.3.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.3.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.4. By Distribution Channel
15.4.4.1. Introduction
15.4.4.2. Market Attractiveness, By Distribution Channel
15.4.4.3. BPS Analysis, By Distribution Channel
15.4.4.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.4.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5. By Country
15.4.5.1. Market Attractiveness, By Country
15.4.5.2. BPS Analysis, By Country
15.4.5.3. China Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.4. India Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.5. Japan Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.6. South Korea Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.7. Indonesia Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.8. Taiwan Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.9. Australia Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.10. New Zealand Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.4.5.11. Rest of Asia Pacific Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

15.5. Latin America Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.1. By Type
15.5.1.1. Introduction
15.5.1.2. Market Attractiveness, By Type
15.5.1.3. BPS Analysis, By Type
15.5.1.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.1.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.1.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.1.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.1.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.2. By Nature
15.5.2.1. Introduction
15.5.2.2. Market Attractiveness, By Nature
15.5.2.3. BPS Analysis, By Nature
15.5.2.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.2.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.3. By Demography
15.5.3.1. Introduction
15.5.3.2. Market Attractiveness, By Demography
15.5.3.3. BPS Analysis, By Demography
15.5.3.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.3.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.3.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.4. By Distribution Channel
15.5.4.1. Introduction
15.5.4.2. Market Attractiveness, By Distribution Channel
15.5.4.3. BPS Analysis, By Distribution Channel
15.5.4.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.4.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.5. By Country
15.5.5.1. Market Attractiveness, By Country
15.5.5.2. BPS Analysis, By Country
15.5.5.3. Brazil Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.5.4. Mexico Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.5.5.5. Rest of Latin America Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

15.6. Middle East & Africa Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.1. By Type
15.6.1.1. Introduction
15.6.1.2. Market Attractiveness, By Type
15.6.1.3. BPS Analysis, By Type
15.6.1.4. Aerosol Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.1.5. Roll-On Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.1.6. Gel Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.1.7. Solid & Crystal Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.1.8. Others Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.2. By Nature
15.6.2.1. Introduction
15.6.2.2. Market Attractiveness, By Nature
15.6.2.3. BPS Analysis, By Nature
15.6.2.4. Scented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.2.5. Unscented Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.3. By Demography
15.6.3.1. Introduction
15.6.3.2. Market Attractiveness, By Demography
15.6.3.3. BPS Analysis, By Demography
15.6.3.4. Men Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.3.5. Women Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.3.6. Unisex Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.4. By Distribution Channel
15.6.4.1. Introduction
15.6.4.2. Market Attractiveness, By Distribution Channel
15.6.4.3. BPS Analysis, By Distribution Channel
15.6.4.4. Online Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.4.5. Offline Stores Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.5. By Geography
15.6.5.1. Market Attractiveness, By Geography
15.6.5.2. BPS Analysis, By Geography
15.6.5.3. GCC Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.5.4. North Africa Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.5.5. South Africa Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024
15.6.5.6. Rest of Middle East & Africa Market Value (USD Million) Forecast & Y-o-Y Growth Analysis (%), 2018-2024

16. Competitive Landscape
16.1. Market Share of Key Players
16.2. Market Positioning of Major Players in Global Antiperspirant & Deodorant Market
16.3. Company Profiles
16.3.1. Procter & Gamble
16.3.1.1. Company Overview
16.3.1.2. Product Offered
16.3.1.3. Business Strategy
16.3.1.4. Financials
16.3.1.5. SWOT Analysis
16.3.1.6. Market Share Analysis
16.3.1.7. Key Achievements & Developments
16.3.2. Unilever
16.3.3. Colgate-Palmolive
16.3.4. Beiersdorf
16.3.5. Avon
16.3.6. Henkel
16.3.7. Adidas
16.3.8. CavinKare
16.3.9. Estee Lauder
16.3.10. L'Oréal S.A.
16.3.11. Other Major & Niche Players