Air Treatment Products in Canada

Jan 15, 2015 - Euromonitor International - 41 pages - USD $900
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Air treatment products sales were boosted by a warm spring season in 2014, supporting solid sales at the outset of the summer. In preparation for what many thought would be a warm and humid summer as in 2013, retailers stocked the stores and consumers rushed to get ready for the hot damp air. This initial demand proved to be highly beneficial, as the summer was in fact cooler than average, with lower rates of humidity, and dampened sales during what would be the normal peak period. Volume growth was down from the previous year, although value sales increased as higher-end products enjoyed increased demand.

Competitive Landscape

Honeywell remained the leading company in the category with a 22% volume share in 2014. Although Honeywell was not active in air conditioners, the largest category, the brand gained its position from leading in fans, (other than ceiling fans) and humidifiers. The player had a strong presence in all retail distribution channels and offered products at both value and high-end price points, with this broad coverage further supporting its leading share.

Industry Prospects

Demand for air treatment products is expected to cool somewhat over the forecast period, and while maintaining a growth trajectory, the increase is anticipated to slow over the five years to 2019. Retail sales will register CAGRs of 3% in value terms at constant 2014 prices and 2% in volume, driven by concerns over air quality and cleanliness. To a lesser degree, innovation in areas such as odour control will support growth in fans and other products, driven by rising pet populations as households manage pet odours in the home.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Air Treatment Products industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Air Treatment Products industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Air Treatment Products in Canada market research report includes:
  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
  • What is the market size of Air Treatment Products in Canada?
  • What are the major brands in Canada?
  • Are split air conditioners taking share from room and window units?
  • Is construction a key retail channel for distribution in Canada?
Reasons to Get this Report
  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

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About the Publisher
Euromonitor International is a world leading independent provider of business intelligence on industries, countries and consumers. Their business intelligence products include award-winning online information databases, market reports and business reference books. Founded in 1972, Euromonitor International is a privately owned company with offices in London, Chicago, Singapore, Shanghai and Vilnius. Euromonitor has a team of over 600 in-country analysts worldwide, giving them a unique capability to deliver high quality and reliable business information.