In 2009, the Polish economy suffered the effects of the global financial crisis, however, macroeconomic growth was sustained. According to the Central Statistical Office of Poland, GDP in the period from Q1 to Q3 of 2009 reached more than 1% in constant prices in the reference year 2000. Consumption and net exports were the main engine of growth. Resistance to the crisis resulted in an increase in sales of AFH tissue and hygiene products.
Euromonitor International's Away from Home Tissues and Hygiene in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014illustrate how the market is set to change.
Product coverage: Away-From-Home Hygiene, Away-From-Home Tissue
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tissue and Hygiene industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.