Why are service organisations as diverse as IBM, Verizon, Logicalis and Siemens spending billions of dollars investing in setting up delivery operations, creating commercial entities, and focusing their energies within the relatively underdeveloped Asia-Pacific market where, from an enterprise perspective, the focus has traditionally been on commodity, cheap offerings and low margins?

With the Asia-Pacific market having hit over $41 billion in systems integration revenues in 2009 and the majority of countries already out of or, in some cases, not even having come close to recession, the levels of maturity being achieved by the Asia-Pacific region are creating whispers of a shift of the global balance of economic power to the east. Any self-respecting systems integrator will want to be part of that.

However, tread carefully, as making a success out of this region, especially in such a fickle market as systems integration, takes more than simply turning up with a hymn sheet of 'best practices'. It requires cultural awareness, a wide set of capabilities and solutions and, above all, patience."

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