Based on provisional estimates, the trends seen in dog food in 2011 are expected to continue in 2012. Premiumisation is strengthening, driving sales of healthy and organic food, and fuelling growth in therapeutic food. Suppliers are responding by offering a wide variety of natural breed-, life stage- and performance-specific products. For example, Eukanuba carries the following lines: Breed Specific, Daily Care, Wild Nature, Performance, Life Stage Specific and Rich in Lamb & Rice. However, it...
Euromonitor International's Dog Food in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dog Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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