Advertising in the US - a Snapshot (2012)
Published by Mintel
on Nov 14, 2012
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Advertising in US by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2012. This market covers all TV, radio, printed media and other above the line and below the line promotion of products and ideas directly and indirectly to commerce and consumers. It excludes sponsorship and PR. Market size is gross expenditure as billed by advertising and/or media, direct marketing agencies. Market size for Advertising in US is given in % and USD with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for US. Population, Consumer Price Index (CPI), Gross Domestic Product (GDP), Exchange Rates.