This databook provides key data and information on the ready meals market covering seven countries in the Middle East and Africa region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.
Scope- Contains information on four categories: frozen ready meals, chilled ready meals, canned ready meals and dried ready meals
- Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
HighlightsThe market for ready meals in Middle East and Africa increased at a compound annual growth rate of 5% between 2003 and 2008.
The frozen ready meals category led the ready meals market in Middle East and Africa, accounting for a share of 77.8%.
The leading players in the Middle East and African ready meals market include Al Kabeer Group of Companies, Irvin & Johnson Limited and Americana Group.
Reasons to Purchase- Develop business strategies by understanding the quantitative trends within the ready meals market in Middle East and Africa
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements