Over the review period, direct selling companies continued as the most important players in meal replacement in Bolivia. There was limited distribution of meal replacement through retail channels and little or no effort was expended in support of brands. On the other hand, direct selling companies invested intensively in improving their distribution, brand image and marketing strategies, in an attempt to attract new consumers. Additionally, direct selling was positioned as a good employment...
Euromonitor International's Meal Replacement in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Convalescence, Meal Replacement Slimming.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Meal Replacement market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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